
Our 2024 study is now complete and ready to share with you. An EcoFocus Research Expert is available to help you access the right questions to help you get actionable insights into your target consumers. Contact us today for a no obligation review.
Gain Insights to Relevant and Actionable Data
With the ever evolving landscape of sustainable human behavior, policy changes, residual impact of Covid and new advancements in technology it's even more important to stay in touch with current consumer attitudes and behaviors relative to key pillars of sustainability including but not limited to: Climate Change, Sustainable and Healthy Packaging, Pollution, Landfills, Recycling, Regenerative Farming, Use of Plastic, Plastic Waste, Bio-Diversity, Composting and more.
Consumer Attitudes and Behaviors are Changing
By working with EcoFocus you will gain access to consumer insights into areas including: Consumer Packaged Goods including Products and Packaging, Building Materials, Household Products, Health and Safety, Labeling and Education and more. Additionally, subscribers will have options to drill down into the data and look at results by age groups, gender, regional and political persuasion, and many more custom crosstabs
Benefits
EcoFocus has been in the market conducting its sustainability trend study since 2010. EcoFocus has gathered a large amount of historical data that can confirm ongoing and identify new trends.
Trends and Deep Dives
Our 2025 study is currently in development and it's not too late to participate with your own custom questions that are most relevant to your company. These questions, and responses can be proprietary to you. An EcoFocus Research Expert is available to help you craft the right questions to help you get actionable insights into your target consumers. Space is limited so contact us right away to learn more and reserve your spot in the study.
2025 Study Now in Development
Comprehensive Insights for 2025
EcoFocus® Research is proud to announce its 13th annual syndicated study for 2025. This study provides unparalleled insights into consumer behavior and sustainability trends across various sectors, empowering businesses to stay ahead in a rapidly evolving market.
Customized to Your Brand’s Needs
This year’s study offers brands the unique opportunity to incorporate proprietary questions tailored to their industry and sustainability goals. By customizing the research, you can gain actionable insights that align with your organization’s specific objectives.
Enhanced Data Analysis
Participants will receive access to an extensive dataset, including a curated selection of crosstabs. This deeper level of analysis enables a more nuanced understanding of the data, allowing brands to uncover critical trends and patterns.
Driving Sustainable Success
With these insights, businesses can make informed decisions to enhance sustainability efforts, refine marketing strategies, improve training, and propel their brands toward long-term success. The 2025 study is your key to achieving sustainability and sales goals simultaneously.


Submit Your Brand
for Inclusion
We have space for a limited number of brands to be included in our study. There is no cost to you for inclusion. At the conclusion of the study, we will set up a brief meeting to provide you with a report that will tell you:
1). How many people are aware of your brand
2). Of those that are aware have they purchased your product and purchasing frequency
3). If they haven’t purchased, do they plan to purchase
4). Do they perceive your brand or company as Eco-Friendly
1. Submit Your Brand:
Fill out the form with your brand details.
2. Confirmation:
We’ll review your submission and confirm that we have space available.
3. Report:
We will advise you when the study is completed and establish a convenient time to review the findings
Gain Insights to Relevant and Actionable Data
Our 2024 study is now complete and ready to share with you. An EcoFocus Research Expert is available to help you access the right questions to help you get actionable insights into your target consumers. Contact us today for a no obligation review.
Consumer Attitudes and Behaviors are Changing
With the ever evolving landscape of sustainable human behavior, policy changes, residual impact of Covid and new advancements in technology it's even more important to stay in touch with current consumer attitudes and behaviors relative to key pillars of sustainability including but not limited to: Climate Change, Sustainable and Healthy Packaging, Pollution, Landfills, Recycling, Regenerative Farming, Use of Plastic, Plastic Waste, Bio-Diversity, Composting and more.
Benefits
By working with EcoFocus you will gain access to consumer insights into areas including: Consumer Packaged Goods including Products and Packaging, Building Materials, Household Products, Health and Safety, Labeling and Education and more. Additionally, subscribers will have options to drill down into the data and look at results by age groups, gender, regional and political persuasion, and many more custom crosstabs
Trends and Deep Dives
EcoFocus has been in the market conducting its sustainability trend study since 2010. EcoFocus has gathered a large amount of historical data that can confirm ongoing and identify new trends.
2025 Study Now in Development
Our 2025 study is currently in development and it's not too late to participate with your own custom questions that are most relevant to your company. These questions, and responses can be proprietary to you. An EcoFocus Research Expert is available to help you craft the right questions to help you get actionable insights into your target consumers. Space is limited so contact us right away to learn more and reserve your spot in the study.
Our 2024 study is now complete and ready to share with you. An EcoFocus Research Expert is available to help you access the right questions to help you get actionable insights into your target consumers. Contact us today for a no obligation review.
Gain Insights to Relevant and Actionable Data
With the ever evolving landscape of sustainable human behavior, policy changes, residual impact of Covid and new advancements in technology it's even more important to stay in touch with current consumer attitudes and behaviors relative to key pillars of sustainability including but not limited to: Climate Change, Sustainable and Healthy Packaging, Pollution, Landfills, Recycling, Regenerative Farming, Use of Plastic, Plastic Waste, Bio-Diversity, Composting and more.
Consumer Attitudes and Behaviors are Changing
By working with EcoFocus you will gain access to consumer insights into areas including: Consumer Packaged Goods including Products and Packaging, Building Materials, Household Products, Health and Safety, Labeling and Education and more. Additionally, subscribers will have options to drill down into the data and look at results by age groups, gender, regional and political persuasion, and many more custom crosstabs
Benefits
EcoFocus has been in the market conducting its sustainability trend study since 2010. EcoFocus has gathered a large amount of historical data that can confirm ongoing and identify new trends.
Trends and Deep Dives
Our 2025 study is currently in development and it's not too late to participate with your own custom questions that are most relevant to your company. These questions, and responses can be proprietary to you. An EcoFocus Research Expert is available to help you craft the right questions to help you get actionable insights into your target consumers. Space is limited so contact us right away to learn more and reserve your spot in the study.
2025 Study Now in Development



Transform Your Data with Enriched Context
Our syndicated data takes your insights to the next level, weaving in depth and nuance to craft a story that resonates. By integrating comprehensive data sources, we provide a broader context that enhances your ability to make strategic, actionable decisions.

Go Beyond the Basics
With custom crosstabs built around profile, attitudinal, or behavioral questions, you can uncover layers of detail that bring clarity to complex narratives. This approach ensures every insight is tailored to the needs of your audience and your objectives.

Minimize Bias, Maximize Impact
Combining your custom questions with our larger study ensures robust, unbiased results. The integration of diverse data sets helps reduce the chance of bias while amplifying the reliability and validity of your findings.
2025 Study Now In Development
Comprehensive Insights for 2025
EcoFocus® Research is proud to announce its 13th annual syndicated study for 2025. This study provides unparalleled insights into consumer behavior and sustainability trends across various sectors, empowering businesses to stay ahead in a rapidly evolving market.
Customized to Your Brand’s Needs
This year’s study offers brands the unique opportunity to incorporate proprietary questions tailored to their industry and sustainability goals. By customizing the research, you can gain actionable insights that align with your organization’s specific objectives.
Enhanced Data Analysis
Participants will receive access to an extensive dataset, including a curated selection of crosstabs. This deeper level of analysis enables a more nuanced understanding of the data, allowing brands to uncover critical trends and patterns.
Driving Sustainable Success
With these insights, businesses can make informed decisions to enhance sustainability efforts, refine marketing strategies, improve training, and propel their brands toward long-term success. The 2025 study is your key to achieving sustainability and sales goals simultaneously.
We have space for a limited number of brands to be included in our
study. There is no cost to you for inclusion. At the conclusion of the
study, we will set up a brief meeting to provide you with a report
that will tell you:
-
How many people are aware of your brand
-
Of those that are aware have they purchased your product and purchasing frequency
-
If they haven’t purchased, do they plan to purchase
-
Do they perceive your brand or company as Eco-Friendly.
Submit Your Brand for Inclusion in Our 2025 Study

How it Works
1. Submit Your Brand: Fill out the form with your brand details.
Confirmation: We’ll review your submission and confirm that we have space available.
3. Report: We will advise you when the study is completed and establish a convenient time to review the findings
Ready to Get Started?
Complete the form, and we’ll be in touch soon.


Transform Your Data with Enriched Context
Our syndicated data takes your insights to the next level, weaving in depth and nuance to craft a story that resonates. By integrating comprehensive data sources, we provide a broader context that enhances your ability to make strategic, actionable decisions.

Go Beyond the Basics
With custom crosstabs built around profile, attitudinal, or behavioral questions, you can uncover layers of detail that bring clarity to complex narratives. This approach ensures every insight is tailored to the needs of your audience and your objectives.

Minimize Bias, Maximize Impact
Combining your custom questions with our larger study ensures robust, unbiased results. The integration of diverse data sets helps reduce the chance of bias while amplifying the reliability and validity of your findings.
2024 Syndicated Research
Data Now Available
Gain Insights to Relevant and Actionable Data
Our 2024 study is now complete and ready to share with you. An EcoFocus Research Expert is available to help you access the right questions to help you get actionable insights into your target consumers. Contact us today for a no obligation review.
Consumer Attitudes and Behaviors are Changing
With the ever evolving landscape of sustainable human behavior, policy changes, residual impact of Covid and new advancements in technology it's even more important to stay in touch with current consumer attitudes and behaviors relative to key pillars of sustainability including but not limited to: Climate Change, Sustainable and Healthy Packaging, Pollution, Landfills, Recycling, Regenerative Farming, Use of Plastic, Plastic Waste, Bio-Diversity, Composting and more.
Benefits
By working with EcoFocus you will gain access to consumer insights into areas including: Consumer Packaged Goods including Products and Packaging, Building Materials, Household Products, Health and Safety, Labeling and Education and more. Additionally, subscribers will have options to drill down into the data and look at results by age groups, gender, regional and political persuasion, and many more custom crosstabs
Trends and Deep Dives
EcoFocus has been in the market conducting its sustainability trend study since 2010. EcoFocus has gathered a large amount of historical data that can confirm ongoing and identify new trends.
With the ever evolving landscape of sustainable human behavior, policy changes, residual impact of Covid and new advancements in technology it's even more important to stay in touch with current consumer attitudes and behaviors relative to key pillars of sustainability including but not limited to: Climate change, Sustainable and Healthy Packaging, Pollution, Land Fills, Recycling, Regenerative Farming, Use of Plastic, Plastic Waste, Bio-Diversity, Composting and more.
Consumer Attitudes and Behaviors are Changing
EcoFocus has been in the market doing sustainability studies since 2010. Only EcoFocus has access to historical data that can identify trends. Additionally, subscribers have options to drill down into the data and look at results by age groups, gender, regional and even political persuasion.
Trends and Deep Dives
Our 2024 study is currently in development and it's not too late to participate with your own custom questions that are most relevant to your company. These questions, and responses are proprietary to you. An EcoFocus Research Expert is available to help you craft the right questions to help you get actionable insights into your target consumers. Space is limited so contact us right away to learn more and reserve your spot in the study.
Gain Insights to Relevant and Actionable Data
By subscribing to the EcoFocus study you will gain access to consumer insights into areas including: Consumer Packaged Goods including Products and Packaging; Building Materials; EV's; Clean Energy including Wind and Solar; Household Products; Health and Safety; Labeling and Education and more.
Benefits
2024 Syndicated Research Study
Now In Development
Looking Beneath the Surface
Taking a Deeper Dive into the Data to Empower Your Sustainability Journey with Actionable Insights
We believe that robust data and solid insights should underpin every step of a strategic and planning process. Solid strategies and plans should reference supporting evidence with formal, informal, qualitative and quantitative data whenever possible. No matter what field you are in, from Packaged Goods to Human Resources to Private Equity Groups, data is an essential resource. Our data—alone or integrated with your existing data and insights—will help to pinpoint opportunities aligned with your goals:
-
Insights into what resonates with consumers attitudes and behaviors.
-
Who they trust and where they get their information.
-
What certifications will influence sales.
-
Gaining and retaining talent across cohorts like Gen Z and Millennials
-
Protect business asset value with a robust sustainability strategy
-
And more.
The EcoFocus Difference
Since 2010, EcoFocus Research has led the way in understanding sustainability trends and consumer behavior. In 2025, we’ll launch our 14th annual syndicated study, offering unmatched insights across sectors. What sets us apart?
-
Proprietary customization: Add tailored questions to meet your specific sustainability goals.
-
Advanced analytics: Perform crosstabs with our syndicated data for deeper, actionable insights.
-
Seamless integration: Combine EcoFocus data with yours for a multidimensional view of consumer sustainability behaviors.
Why Choose EcoFocus Worldwide?
Unlike other research firms, we focus exclusively on sustainability, with a team deeply rooted in the field. From climate change to packaging innovation, EcoFocus empowers companies to align with consumer expectations, fostering success in a sustainability-driven world
Looking Beneath the Surface
Taking a Deeper Dive into the Data to Empower Your Sustainability Journey with Actionable Insights
We believe that robust data and solid insights should underpin every step of a strategic and planning process. Solid strategies and plans should reference supporting evidence with formal, informal, qualitative and quantitative data whenever possible. No matter what field you are in, from Packaged Goods to Human Resources to Private Equity Groups, data is an essential resource. Our data—alone or integrated with your existing data and insights—will help to pinpoint opportunities aligned with your goals:
-
Insights into what resonates with consumers attitudes and behaviors.
-
Who they trust and where they get their information.
-
What certifications will influence sales.
-
Gaining and retaining talent across cohorts like Gen Z and Millennials
-
Protect business asset value with a robust sustainability strategy
-
And more.
The EcoFocus Difference
Since 2010, EcoFocus Research has led the way in understanding sustainability trends and consumer behavior. In 2025, we’ll launch our 14th annual syndicated study, offering unmatched insights across sectors. What sets us apart?
-
Proprietary customization: Add tailored questions to meet your specific sustainability goals.
-
Advanced analytics: Perform crosstabs with our syndicated data for deeper, actionable insights.
-
Seamless integration: Combine EcoFocus data with yours for a multidimensional view of consumer sustainability behaviors.
Why Choose EcoFocus Worldwide?
Unlike other research firms, we focus exclusively on sustainability, with a team deeply rooted in the field. From climate change to packaging innovation, EcoFocus empowers companies to align with consumer expectations, fostering success in a sustainability-driven world

The EcoFocus
Difference.
What sets us apart.
EcoFocus Worldwide is the leading Market Research company specializing in Sustainability Insights. We have been the trusted source for understanding consumer behavior and attitudes since 2010.
Our work encompasses everything from climate change and recycling to responsible packaging and health and nutrition. With insights that transcend specific industries, EcoFocus Worldwide empowers companies to navigate the ever-evolving landscape of sustainable consumer behavior. If you are looking for reliable consumer data with a focus on sustainability, look no further.
While other research companies can do research, EcoFocus focuses exclusively on sustainability. And the EcoFocus team collectively has decades of experience in the field. You won't have to provide context or explain the importance of being sustainable—we already share your passion.





Shout Out to Our Friends at:
Eco Nuggets
According to our most recent study:

60%
Of U.S. Consumers are Very Concerned About Plastic Debris in Rivers and Oceans

69%
Of US Consumers want to minimize their child's exposure
to plastic packaging

59%
Of US Consumers are influenced by
companies' commitment to use less fossil fuel

53%
Of US Consumers are concerned about preservatives in their food and beverages

Download Our
FREE Whitepaper
We are pleased to have collaborated with thinkPARALLAX on our most recent White Paper. Learn how Millennials and Gen Z are reshaping purchasing decisions, workplace expectations, and corporate responsibility, and why adapting to this shift is essential for your brand’s future success.



Download Our FREE Sustainability Insights Report
Discover the data driving sustainable innovation. Our Sustainability Insights Report (SIR) provides exclusive insights into how industries should adapt to sustainability demands, how consumer expectations are evolving, and the actionable steps your organization can take to lead the way.
Whether you're in Consumer Packaged Goods (CPG), Staffing/HR, or Finance/Private Equity, this report is your key to unlocking meaningful change and staying ahead of the curve.
Learn how to align your brand with sustainability trends and make data-backed decisions for a better future.

Unlock Exclusive Insights with Our Paid Cohort’s Report
Dive deeper into the data with our comprehensive Cohort’s Report, tailored for businesses aiming to stay ahead in sustainability, consumer behavior, and market trends. This exclusive report offers actionable strategies, detailed analysis, and benchmarks to help you excel in Consumer Packaged Goods (CPG), Staffing/HR, and Finance/Private Equity.
What’s Inside?
-
In-depth market trends and analysis.
-
Benchmarks to measure your brand’s performance.
-
Exclusive insights to inform strategic decisions.
This report is designed for forward-thinking leaders ready to make a measurable impact. Don’t miss the opportunity to gain a competitive edge.



Insights
Customized research solutions for B2C and B2B designed to address your unique business challenges and questions.
Be sure to include all the relevant details users will want to know, like pricing, duration, and location. If they'll need to prepare or bring anything with them, let them know here. Give users an idea of what to expect from the service and tell them how to book it.
Armed with more than a decade of consumer data, Eco Focus is uniquely positioned to provide valuable research based insights and trends on the evolving world of consumer attitudes and behaviors toward sustainability.
Our Services


Trends
Only EcoFocus has multiple years of data available at our fingertips to be able to see what changes may be occurring and what areas need more work. Armed with more than a decade of historical data, we can spot both upward and downward attitude and behavioral shifts.


Custom Research-B2C & B2B
We offer customized research solutions for B2C and B2B designed to address your unique business challenges and questions. Because our team is highly experienced in both sustainability and research, we are available to dive right in and design custom research to answer your specific research questions. We reccomend the right approach for you whether a custom study or poll, among B2B or B2C audiences, to augment our large trend study or create a stand-alone project for you.


Consulting
The EcoFocus team of experts are available to help you with your research project, large or small. Everything from one day strategy and brain storming sessions to multi week projects. Contact us for a confidential, no cost, no obligation, discovery call to see if EcoFocus is the right choice for you.
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6 in 10
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4 in 6
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9%
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Age groups
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Age groups
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Age groups
Get the latest EcoFocus
Sustainability Insights Report
Our all-inclusive report dives deep into multiple areas of sustainability, such as:
-
Climate Change Concerns & Behavior
-
Use of Plastic
-
Recycling, Composting & Landfills
-
Impact of COVID
-
Health & Nutrition
-
Responsible Food and Beverage Packaging
-
Environmental Concerns
-
Impact on Shopping
-
Online Shopping